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Strategic Management Text and Cases Gregory Dess GT Tom Lumpkin Alan Eisner Gerry McNamara Books Free Books Online to Read LBW

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Read online Strategic Management Text and Cases Gregory Dess GT Tom Lumpkin Alan Eisner Gerry McNamara Books FHH


  • English for Everyone English Grammar Guide A Comprehensive Visual Reference DK 9781465451545 Books PDF File NOM

  • Strategic Management Text and Cases, Seventh Edition, written by the well respected authors Dess/Lumpkin/Eisner/McNamara provide solid treatment of traditional topics in strategic management as well as thorough coverage of contemporary topics such intellectual assets, entrepreneurship, innovation, knowledge management, internet strategies, crowdsourcing, environmental sustainability. The accessible writing style and wealth of new and updated illustrations, which clarify the most difficult topics, make this title an excellent resource for your students.

    The new case selections emphasise variety, currency, and familiar company names. The cases are up-to-date in terms of both financial data and strategic issues. This group of cases gives both instructors and students unparalleled quality and variety. Based on consistent reviewer feedback, these selections combine comprehensive and shorter length cases about well known companies.
    Gregory Dess, G.T. (Tom) Lumpkin, Alan Eisner, Gerry McNamara,Strategic Management Text and Cases,McGraw-Hill Education,007786252X,Management,Strategic planning,BUSINESS ECONOMICS / Management,Business Economics,Business Economics/Strategic Planning,Business / Economics / Finance,Business strategy,Business/Economics,Management - General

    Strategic Management Text and Cases Gregory Dess GT Tom Lumpkin Alan Eisner Gerry McNamara Books Reviews :



    Strategic Management Text and Cases, Seventh Edition, written by the well respected authors Dess/Lumpkin/Eisner/McNamara provide solid treatment of traditional topics in strategic management as well as thorough coverage of contemporary topics such intellectual assets, entrepreneurship, innovation, knowledge management, internet strategies, crowdsourcing, environmental sustainability. The accessible writing style and wealth of new and updated illustrations, which clarify the most difficult topics, make this title an excellent resource for your students.

    The new case selections emphasise variety, currency, and familiar company names. The cases are up-to-date in terms of both financial data and strategic issues. This group of cases gives both instructors and students unparalleled quality and variety. Based on consistent reviewer feedback, these selections combine comprehensive and shorter length cases about well known companies.

    Gregory Dess, G.T. (Tom) Lumpkin, Alan Eisner, Gerry McNamara,Strategic Management Text and Cases,McGraw-Hill Education,007786252X,Management,Strategic planning,BUSINESS ECONOMICS / Management,Business Economics,Business Economics/Strategic Planning,Business / Economics / Finance,Business strategy,Business/Economics,Management - General

    Strategic Management Text and Cases (9780077862527) Gregory Dess, G.T. (Tom) Lumpkin, Alan Eisner, Gerry McNamara Books


     

    Product details

    • Series Strategic Management
    • Hardcover 816 pages
    • Publisher McGraw-Hill Education; 7 edition (September 23, 2013)
    • Language English
    • ISBN-10 9780077862527
    • ISBN-13 978-0077862527
    • ASIN 007786252X
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